Course Description

Marketing That Gets Results

This short 6 module course will take you from doing your marketing to being your marketing and getting the results you want.

Let's be clear though, there is no magic quick fix. This course has been created to help you look at your marketing with new eyes and take more effective action.

It's for you if you want a more practical approach to learning and you are prepared to take action and implement what you learn.

Six Modules

  • SIX Module Marketing Videos
  • Module Workbooks
  • Access to Private FB Group
  • Marketing Tasks
  • Six Specialist Marketing Guest Interviews

This course has been designed for you to work through on your own at your own pace. 

Each module comes with a video from your course leader Emma and a PDF workbook.

You can watch and listen to the videos and come back to them when you are working through the marketing tasks.

Access to the Course

When you ENROL you will have 30 days to sign in to activate this course. You will then have 6 months access to the course. If you require longer please contact to request an extension.

Joining the FB Community

After you have enrolled you'll also receive an email to welcome you to the Marketing Academy Private Facebook Group. This is a space where other business owners who enrol on this course hang out.

Need some more support?

If you find while you are working through this course you would like further marketing support, you can also work with Emma One to One. Send a Message to find out more

Mindset & Marketing Coach

Emma Lannigan

With 20 + years in marketing planning and strategy I'm here to share all my marketing insights gathered from agency, in-house to consultancy.I've worked across B2B and B2C covering manufacturing, publishing, hotels and resorts, crafts, homes and interiors, exhibitions and events, self development, coaches, trainers, authors, therapists and more.I've worked with radio, tv, national press and media to regional and local media. I've organised events on Carnaby Street to the NEC. I've taken businesses and brands online since 2000. Organised large gala awards events at prestigious London venues. I've worked across Europe and in the USA. I've redeveloped brands from the ground up and helped businesses owners become the face of their brand and business.I've worked with start ups from conception to 12-18 month old businesses ready to take the next level of growth, and established businesses who want to review their strategy for future development.My focus has been on working with small businesses over the last 10 years either at start up, growth or established phases. And I'm massively passionate about being practical and realistic so you get the tools you need to feel empowered in your business.For me success and results come from a clear vision and aligned objectives. As a coach I work with business owners and leaders who understand what they think and feel influences their actions and experiences.I'm based in Market Deeping in South Lincolnshire, after living and working in London and Cyprus. You'll find me walking most days with my dog or in the garden for my headspace.

Course curriculum

  • 1

    Guide to Using this Course

    • How to Get Started

  • 2

    Welcome to the Marketing Academy

  • 3

    Part One

    • Check In and Review

    • Marketing Set Up Template Guide

    • Marketing Set Up Template

  • 4

    Part Two

    • Being Seen & Getting Leads

  • 5

    Part Three

    • Getting to Know Your Customers

  • 6

    Part Four

    • Getting to Know Your Products & Services

    • Be Different

  • 7

    Part Five

    • Empower Your Marketing

    • Empower Your Marketing Part 2

  • 8

    Part Six

    • Action Plan

  • 9


    • Summary

    • Before You Leave

  • 10

    Bonus Interviews

    • Marketing Insights Interviews

    • Meet the Guests

    • Interview with Trudie Avery

    • Interview with Chris & Jude Wharton

    • Interview with Karl Newman

    • Interview with Vicki Culverhouse

    • Interview with Secret Source Marketing

    • Interview with Ruby Brown


5 star rating

Marketing Academy

Donna McKean Smith

Emma is a marketing expert and has a wonderful ability to share her skills, the course is structured well and gives you step by step guidance and home work t...

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Emma is a marketing expert and has a wonderful ability to share her skills, the course is structured well and gives you step by step guidance and home work to keep you on track throughout. The bonus interviews were thought provoking and added value to the course. This was a great course to help me structure and develop my marketing strategy.

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